From the house of SSIZ International, 'Ikonic' is a premier in-house entity that crafts class-leading styling tools. Founded in 2009 by Rayed Merchant, Ikonic’s ultimate vision is to be a stalwart of the styling industry and be the one and only brand that professionals all over need.
From hair straighteners, dryers, curlers, combs, brushes, and a wide array of world-class tools, Ikonic is not just about building the best styling products, but also about creating a brand that embodies the pinnacle of beauty and grooming.
One8 by Virat Kohli from Artimas Fashions, a subsidiary of Lux Industries, is on a persistent drive to disrupt the stereotype with pioneering initiatives in the organized innerwear category of the country. The products under the brand have been created in collaboration with Lux Industries, which provides knowledge and expertise in manufacturing, designing, marketing, and retailing of the brand.
The inception of Parag Milk Foods Limited (PMFL) was a turning point in India’s dairy industry. During 30 years of its journey, it has demonstrated the courage and zeal to transform the dairy landscape in India. Dairy is a huge category and the brand operates across categories from liquid milk to ghee, butter, cheese, and whey protein.
Pepperfry has the largest omnichannel footprint in the country. The brand has over 200 Studios covering more than 100 cities with a total retail space of 2.4 to 2.6 sq ft.
Pepperfry’s Studios are based on two business models - Franchisee Owned Franchisee Operated (FOFO) and Company Owned Company Operated (COCO). It launched about 110 franchisee studios in the last 11 months and expects to maintain the same run rate.
With a footprint of over 450+ salons across 160 cities, Lakmé Salon has a deep understanding of the beauty industry. The brand offers customers a distinct portfolio of services and backstage rituals presented in a unique Runway Secrets menu.
Despite having a strong digital presence via its websites and social channels, the company upped the ante at the onset of the pandemic to ensure it could continue meeting its customer's needs. Post pandemic, Lakmé has stepped up on innovation, and today innovation contributes to about one-fourth of the brand’s revenue.
Arrow as a brand has been on a path of constant growth and evolution. With the offices opening up post-pandemic, there has been a rapid growth in demand as people are now in need of refreshing their wardrobes which have significantly helped Arrow gain scale.
Flipkart Wholesale started its business in 2020 amidst the COVID-19 pandemic. With a core objective of making business simpler and more accessible for small businesses and merchants, the brand’s ability to continue operations irrespective of disruptions certainly aided businesses to return to normal. Through its homegrown technology, wide pan-India network, and robust supply chain, the brand successfully met the needs of Kirana members and ensured business prosperity.
FreshToHome was launched in the year 2015 with a vision to make chemical-free and preservative-free fish, seafood, and meat. The key differentiator of its platform is its direct sourcing approach through a network of sellers. The brand enables its sellers to use technology to cut off middlemen and source directly from fishermen and farmers.
“We have seen over 2x growth in the last 12 months. We did annual sales of over Rs 1,100 crore last fiscal year. We aim to grow by 50 percent in the next fiscal year,” Shan Kadavil, Co-Founder, FreshToHome said.